Treviê: Living Identity
Industry
Architecture / Interior Design / Corporate Environments
Duration
5
weeks
Services
Treviê Arquitetura transforms corporate spaces into living, intelligent, and inspiring environments. Built on the union of technical precision and human sensitivity, the brand reflects growth, integration, and well-being—honoring each company’s culture and identity.
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About the project
Treviê was created to express a way of designing workplaces that is structured yet alive. The brand needed an identity that communicates growth, integration, and technical rigor with an equally strong sense of care and human perspective. Our challenge: translate these ideas into a timeless system that feels elegant, grounded, and unmistakably Treviê.
Requirements From Us
Treviê needed:
A memorable name that embodies strength, growth, and connection
A visual system uniting technical precision with organic sensitivity
Scalable assets for print, site, pitch decks, and on-site signage
A distinctive symbol + typography to anchor long-term brand recall
Approach
Name: Treviê—tree metaphor (roots, trunk, branches) + refined ê for sophistication.
Symbol: T + upward arrow → direction, growth, scalable system.
Type: Custom wordmark—organic × geometric; circumflex ties icon and logotype.
System: Earthy palette, grids, generous spacing—clarity, flow, materiality.
Project Highlights
Name With Meaning – Treviê captures strength, growth, and connection with a refined phonetic identity
Iconic Symbol – “T” + upward arrow for direction, elevation, and architectural clarity
Custom Typography – Organic–geometric balance for human warmth and technical rigor
Earth-Driven Palette – Natural tones that convey sophistication, stability, and well-being
Systematic Design Language – Grids, spacing, and linework mirroring the architectural workflow
Cohesive Guidelines – Scalable toolkit for print, digital, signage, and presentation materials
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